Hey, North County. 👋
If you live anywhere between Swami's and the 101, consider this your official invitation.
We're Encinitas Weekender — a new weekly newsletter built for the people who actually love it here. The dawn-patrol surfers and the stroller-pushing regulars. The taco-truck loyalists and the Sunday-market wanderers. The folks who've called Leucadia home for thirty years, and the ones who just signed a lease last week.
Here's the deal.
Every Thursday morning, we drop a 5-minute cheat sheet for your weekend. Curated, hyper-local, and completely fluff-free.
Inside each issue, you'll get:
🎟️ Hidden events — the pop-ups, live music, and pier-side happenings that never seem to make the big calendars.
💸 Local deals actually worth your money — from the Coast Highway 101 shops to your favorite Cardiff haunts.
🍴 New restaurant openings the moment they land — so you're the first to know, not the last to hear.
Because let's be honest: finding a great weekend around here shouldn't feel like a part-time job.
Right now, it means doom-scrolling Instagram, digging through six different community calendars, and still ending up at the same spot you went last weekend.
We do that digging for you.
One email. Five minutes. Every event, deal, and opening you'd actually want — hand-picked and waiting before your Thursday coffee even cools.
No noise. No 200-item calendars. Just the good stuff, from people who know the difference between a Cardiff sunset and a Leucadia one. 🌅
📩 The first official edition drops this Thursday.
Drop your email below to lock in your spot and get Issue #1 the moment it goes live.
It's free. It's local. And it's about to become the best five minutes of your week.
See you at the beach.
— The Encinitas Weekender Team